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For retailers and CPG brands, the challenge and opportunity lies in meeting these consumers precisely where they are along the weight-loss journey, engagin
Ethan Lazarus explains why meal replacements are essential for patients on GLP-1 medications to protect muscle mass and ensure proper nutrition.

Preclinical studies suggest that GIPR antagonism helps with weight loss and metabolic improvements
The search for over-the-counter GLP-1 alternatives reflects growing interest in weight loss support

It's similar to Ozempic and Wegovy and works by suppressing appetite.
